Content
Chefclub is a popular video company that makes and shares food recipe videos. Axel Lang, who used to work as an economist, started the company with his two brothers. Now, they get over two billion views each month on social media and have more than 100 million followers. Axel talked to us about how Apify’s Instagram Scraper has helped his company improve their workflows.
The challenge Chefclub faced
Chefclub needed a faster way to find popular food videos. Axel and his team used to look through Instagram by hand, collect video links, and write down information like video length and who made it. This took a lot of time. Axel wanted an easier way to do it.
How Chefclub discovered Apify
Axel found out about Apify from a YouTube video. The video showed how to use Instagram Scraper to get data from videos. Axel doesn't know how to code, but he uses a tool called Make.com to automate some tasks, so he decided to try Apify.
Using Apify to automate content creation
Instagram Scraper helps Chefclub to automatically process videos. First, his team manually searches for videos and collects URLs. These URLs are then fed into Make and automatically pushed through to Instagram Scraper. The scraper gets information like video length and the creator's name. They use this information to make AI-generated comments for the videos. This automation helps Chefclub make more videos quickly and easily.
It's great that Apify exists because it makes things simpler.
-- Axel Lang, co-founder of Chefclub
Benefits of using Apify and future plans
Right now, Axel only needs to scrape a few videos each day, so the cost is very low. He is happy with the unlimited free plan, which includes $5 in platform credits every month. Axel also wants to try using Apify to scrape other social media platforms like TikTok and YouTube in the future.
For me, the cost is like zero with Apify.
-- Axel Lang
Axel is also interested in scraping Instagram comments to get more ideas for their videos. He likes how powerful and flexible Apify is, which helps him try new things without spending a lot of money.
Conclusion: Instagram Scraper helping Chefclub to stay on top
Apify helps Chefclub automate their video-making process. By using the Instagram scraper, Axel's team can quickly analyze popular content, make AI comments, and remain one of the top food recipe creators on social media.
